In our latest series of articles which launches today, Solitaire Townsend, co-founder of Futerra Sustainability Communications, will aim to paint a picture of the possibilities of transformative sustainability.
The articles will take the form of letters addressed to big-brand CEOs which invite them to make a significant contribution to the sustainability revolution through using their existing business assets.
Picturing what this looks like requires thinking outside the box, and a bit of imagination, and Solitaire will use her experience in "Selling the Sizzle" of sustainability to bring the potential of business transformation to life.
We hope that this series will give an exciting glimse of what a sustainable future could look like and provide plenty of food for thought for businesses who are thinking systemically about the changes a path of positive transition will demand.
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