We're not sure what a Beat Breaking Boy is exactly, but London-born Ruby Goe seems intent on finding one. Produced by DJs Ammo and Poet, this follow-up to the equally excellent Built This House, was written during a support slot for the Black Eyed Peas and debuted in front of 20,000 people (including Tom Cruise) the night it was created. A bold move, and one that makes sense when you listen to Goe's feisty, no-holds-barred brand of electro hip-hop (think MIA but with tunes). Beat Breaking Boy is a bit of a mess on first listen, but it falls into place the third or fourth time around and the video somehow manages to merge a fairly typical dance sequence with weird visual nods to Salvador Dali.
Beat Breaking Boy is released on 25 October, while Built This House can be downloaded for free.
