Netflix has confirmed it will charge users extra for sharing their accounts from next year in an attempt to prevent password sharing.
The streaming giant said that it will roll out plans to “monetise account sharing” from early 2023. The measures are aimed at those who share their Netflix password with people outside their household.
Current terms state that subscribers are not supposed to share their password with anyone they don’t live with, The Mirror reports . But this has not deterred some users from giving their account details out to friends and family in a bid to save money.
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The new plans will see Netflix encourage subscribers to pay for any extra people using their account. In a letter to shareholders, the company explained: “After listening to consumer feedback, we are going to offer the ability for borrowers to transfer their Netflix profile into their own account, and for sharers to manage their devices more easily and to create sub-accounts (extra member), if they want to pay for family or friends.”
A similar scheme is already in place in some countries, including Argentina, the Dominican Republic, El Salvador and Guatemala. Users in these locations have to pay an extra $2.99 per each ‘second home’ using their Netflix details to access the streaming service.
Netflix confirmed that they plan to introduce these new measures globally, with its services available in over 190 countries worldwide. It is yet to be confirmed exactly when the new plans will be brought in for UK users.
The news comes after the streaming giant announced that a £4.99 package with adverts will be available from next month. The cheaper option will be launched in the UK on 3 November, with an average of four to five minutes of adverts per hour.
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