Streaming giant Netflix and major French broadcaster TF1 have signed a deal to merge some of their services at a time when demand for traditional TV is slowing.
Starting in Summer 2026, all Netflix members in France will be able to watch TF1 channels and on-demand content from TF1+ directly on Netflix.
That includes dramas like Broceliande and soaps such as Demain nous appartient, as well as major live sports matches. These will soon be available alongside Netflix’s own French-language offerings and its international series and films.
“This is a first-of-its-kind partnership that plays to our strengths of giving audiences the best entertainment alongside the best discovery experience,” said Greg Peters, co-CEO of Netflix, in a press release.
Rodolphe Belmer, CEO of TF1 Group, added: "I am delighted about this new partnership with Netflix, with whom we have already established strong relationships through ambitious co-productions in recent months."
TF1 and Netflix have already worked together on projects such as L’Agence and Tout le bleu du ciel.
Belmer continued: "As viewing habits shift toward on-demand consumption and audience fragmentation increases, this unprecedented alliance will enable our premium content to reach unparalleled audiences and unlock new reach for advertisers within an ecosystem that perfectly complements our TF1+ platform."
It’s not yet clear whether Netflix paid an initial fee for the content, and the firms didn’t disclose how they will manage subscription and advertising revenues.
TF1 is a free-to-air channel in France, meaning it relies on advertising income, even for its streaming services.
The TV network currently reaches 58 million monthly viewers through its broadcast channels and serves 35 million users on its TF1+ streaming service.
Through Studio TF1, the company also manages over 50 production companies and labels across France and international markets.
