Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Axios
Axios
Business
Michael Sykes

NBA breaks a new sports betting barrier

The NBA reached an agreement with sports data providers Genius Sports and Sportsradar that will let real-time, official NBA stats be used to create in-game betting odds that will be distributed to licensed U.S. sportsbooks, ESPN reports.

Why it matters: This is the first deal of its kind for a major sports league in the United States.

The NBA previously struck a deal with MGM Resorts International, allowing it to use official NBA data on its own betting platform as well as the league's likenesses such as teams and NBA logos.

  • Although MGM is the league's exclusive gambling partner for marketing purposes, the data it shares with the company is not exclusive.

Details: Like the NBA's deal with MGM, the data it shares with Sportsradar and Genius Sports is not exclusive. This could be the first of many deals the NBA makes with sports data providers.

Go deeper:

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
‘You should be embarrassed’: Family orders 2 Tours of Italy at Olive Garden. Then they eat it ‘family style.’ People aren’t having it
An influencer family has divided the internet after sharing how they have a cheap night out at Olive Garden. The Milehams (@themilehams), who have 147,000 followers on TikTok, have gone viral after sharing how they eat at Olive Garden “family style.”
The Mary Sue
The Mary Sue
Plus-size model Tess Holliday says life insurance company told her she was ‘ineligible’ due to her weight
300-pound model says she is a ‘non-smoking, non-drinking, non-health issue having human’
The Independent UK
The Independent UK
Robert F. Kennedy Jr. just debuted a bizarre action figure based on himself and the internet doesn’t know what to think
RFK Jr. thinks it's cool but the rest of us just think it's cringe.
We Got This Covered
We Got This Covered
Cara Delevingne's 'second coming' of womanhood
Cara Delevingne has been going through her "second coming of being a woman" because she finally appreciates clothes and make-up.
BANG Premier
BANG Premier
Website Claiming to Track Women's 'Body Count' Draws Backlash From Thousands; Calls it 'Misogynistic'
A new AI website, Checkhercount.com, is under fire for estimating women's sexual history from Instagram profiles, raising privacy and misogyny concerns.
International Business Times UK
International Business Times UK
‘The way we love them in life is the way we love them in death’: a Gullah Geechee community fights for their cemetery
In a win for the Gullah Geechee people on St Helena Island in South Carolina, access to a long-used cemetery has been restored
The Guardian - US
The Guardian - US
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.
Download on the AppStore Get it on Google Play