Today marks National Singles Day, a massive online shopping events that takes place annually on November 11.
Despite beginning as a tradition in Asia, this year more and more UK retailers have decided to take part, meaning huge savings for customers.
It started mainly focusing on tech products but now fashion giants such as River Island, New Look and ASOS are taking part.
The day isn't to be confused with Black Friday, which falls on Friday, November 29.
Thanks to money-saving website HotUkDeals , the site has rounded-up a list of retailers and deals available for one day only.
ASOS - ASOS is offering 20% off today only, including sale items.
Amazon - While Amazon does host its own Prime Day, the retailer is offering discount to coincide with Singles Day including deals on its Echo dots.
QuidCo - £15 cashback with any retailer when you sign up to QuidCo as a new member
House of Fraser - 11% off for today only
Superdrug - £10 off a £60 spend
Footlocker - 25% off
Adidas - Up to 50% off
Nike – Nike is a regular supporter of Singles Day. In past years it has focused on providing a blanket discount of between 10% and 15% on every online item. This discount includes its footwear, active clothing and swimming categories, along with many others.
Apple and Samsung - Both tech brands always dominate deal days so shoppers can expect deals on tablets and mobile handsets.
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