HitWise recently released a report with a headline that read MySpace Moves Into #1 Position for all Internet Sites -- well, for the US only. Naturally this prompted a certain amount of derision, so Compete has stepped in "to provide an alternative view of 'who's the biggest'." The answer is... both of them:
In terms of unique visitors, Yahoo.com remains the most trafficked U.S. Internet destination online with a whopping 117 million unique visitors in June (for a clear comparison, we aggregated all sub-domains for both Yahoo.com and MySpace.com).
In terms of page views, MySpace.com overtook Yahoo.com and stole the #1 rank back in January '06 - which is amazing in itself when you think about how many page views Yahoo! Mail generates. (Mail accounts for ~ 50% of Yahoo page views compared to Search which only accounts for ~8%).
There are interesting graphs to make the points....
Note: Compete's figures are "based on the daily web usage of more than 2 million people" rather than server logs or whatever.
