Get all your news in one place.
100’s of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Technology
Bobbie Johnson, technology correspondent

Murdoch: we're out of touch with the net

MediaGuardian.co.uk's Chris Tryhorn reports that Rupert Murdoch admits he got it wrong on digital media [registration only].

"As an industry, most of us have been remarkably, unaccountably complacent," Mr Murdoch said. "Certainly, I didn't do as much as I should have after all the excitement of the late 1990s."

In a speech to American editors in Washington, Mr Murdoch issued a stark warning to the industry, arguing that the web was "a fast-developing reality we should grasp".

He said consumers wanted "control over the media, instead of being controlled by it", pointing to the proliferation of website diaries known as "blogs" and message boards.

And newspaper editors simply cannot afford to ignore this, he said, or to look down on readers or ignore what they actually wanted.



We talked on Onlineblog back in February about how Murdoch was changing his mind on the internet. It remains to be seen whether he "gets it", or if he can bring in people who do to change things.

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.