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Insider UK
Insider UK
Business
Steven Wilson

Muir Homes achieves six year high for house sales

Muir Homes has achieved its most successful year of house sales in six years, according to figures published in their annual report.

The Fife-based housebuilder achieved an increase of 34 per cent in housing sales for the 12 months to January 2020, selling a total of 165 private homes.

A quarter of sales came from three developments in the Aberdeenshire area, with Fife and West of Scotland also showing positive uplift.

The company also achieved an increase of 32 per cent in housing completions, building a total of 207 new homes – private and affordable, with average selling prices also rising four per cent despite Brexit uncertainty.

Ash Sheikh, Sales and Marketing Director of Muir Homes said the company was benefitting from a refocussed sales and marketing strategy combined with a new reservation system to speed up the process for customers.

He added: “We brought more sales and marketing expertise in-house and this has driven a higher sales rate.

“We know which locations work for us, and we have fine-tuned our house designs to more closely match customers’ preferences. I am excited about launching our new developments and building on this year’s success.”

Muir has already made positive inroads into targets for 2020, with a second phase of 65 homes has launched in Auchterarder, 11 of which are already sold.

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