Mrs Hinch's partnership with Tesco has reportedly come to an end as she's focusing on 'other exciting projects'.
The 33-year-old cleaning guru collaborated with the superstore in January 2021, with products including candles, bedlinen and loungewear.
Mrs Hinch, real name Sophie Hinchliffe, also released clothing, garden furniture and more with the supermarket.
The products were known for their grey and silver tones.
Since February 2023, the prices of her products have reduced a fair amount and now her partnership has reportedly ended.
"Seeing Hinch Homeware line the shelves of Tesco was a real pinch me moment for Sophie," the insider claimed about the thriving line.
“She’s made the difficult decision to bring the incredibly successful partnership to a close as she moves to develop other exciting projects of her own which was not possible whilst working exclusively with Tesco," they added to The Sun.
Mirror have contacted her representative for comment.
Mrs Hinch recently opened up about her personal life and told fans that her dad and grandmother are in the hospital.
The 33-year-old also revealed her eldest son Ronnie is being assessed as she gave an emotional update to fans at the beginning of the month.
Mrs Hinch's posts on her Instagram have reduced drastically in recent weeks and she revealed she had been going through some "personal life stumbles".
In a previous video, the cleaning influencer revealed the reasons behind her social media absence.
The star explained her dad was in "very safe hands" in the hospital and praised the "incredible" nurses who were caring for her beloved father.
"So I'm hoping dad will be home one day this week and can really enjoy doing what he loves doing again. I just want him to be happy," she said.
The social media star then revealed her grandmother is also in hospital after a fall.
She explained: "My nan is also in hospital. guys bless her heart she's had a fall.
"I know for a fact with my nan this affects her quite a lot mentally. The thought of having a fall.
"When you get older you worry more. Having loved ones in the hospital is just not nice. It's just a worry, it's just something that you never want."
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