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Los Angeles Times
Los Angeles Times
Business
Andrea Chang

Move over, Kim: Kendall and Kylie Jenner land their own mobile game

March 17--Kendall and Kylie Jenner are joining big sis Kim Kardashian in the mobile games space.

The Jenner sisters announced Tuesday that they will be featured in a new mobile game created by Glu Mobile, the company that developed Kardashian's wildly successful "Kim Kardashian: Hollywood."

"Featuring the voices, likenesses, and creative influences of Kendall and Kylie, the game will allow players to interact with the sisters as friends and mentors as they work to realize their creative and career aspirations," Glu said in a news release.

Glu said it expected to launch the free app worldwide late this year on iOS and Android.

Kendall and Kylie, who are Kardashian's half-sisters, are featured as characters in "Kim Kardashian: Hollywood," in which players go on a "red carpet adventure" with the aim of climbing the social ladder "to fame and fortune!"

The two became well-known reality TV personalities on "Keeping Up With the Kardashians" and its various spin-offs on the E! network.

Kendall, 19, has established herself as a sought-after fashion model, walking numerous runways at New York and Paris fashion weeks. Kylie, 17, is an ambassador for several clothing lines and beauty products.

We couldn't wait to tell you any longer! We are working on our own mobile game! #KendallKylieGame #staytuned pic.twitter.com/iP6RBa2NVT

-- Kendall Jenner (@KendallJenner) March 17, 2015

"Kendall and Kylie Jenner bring a tremendous amount of brand power and social impact to an audience largely untapped by the gaming industry. We are pleased to partner with them over the five-year contract term," Glu Chief Executive Niccolo de Masi said.

"We expect that their creative input along with Glu's expertise in the celebrity-based mobile gaming genre will produce an experience that resonates with Kendall's and Kylie's more than 72 million social followers around the world."

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