FORGET what you think you know about certain kinds of drivers – because your ideas are likely to be wrong.
That’s the message resulting from in-depth research carried out by TrackDays.co.uk – a leading motoring experience provider.
The biggest surprise finding was that American muscle cars – especially the iconic Ford Mustang – are actually incredibly popular with women aged 40-56.
Data indicated that more than half would love to test their driving skills taming this motoring beast, compared to a younger profile of male drivers, where it is most popular with those aged 21-39.
Dan Jones, operations manager at TrackDays.co.uk, said: “You should never judge a book by its cover, or driver by their car, as these findings show.
“Our research shows that it is women in their 40s and 50s who feel the strong pull of an American muscle car rather than the younger generation.”
Nonetheless, the detailed study of driver profiles also reinforced what many probably already believe about other motorists, in both their preference of car and lifestyle.
For instance, drivers of an Audi R8 are more likely to be men aged 40-56 and their favourite TV show is likely to be Ross Kemp on Gangs and their favourite telly personality is probably Countdown star Rachel Riley.
BMW M3 drivers are most likely to be women in the 40-56 age bracket and their TV programme of choice is Ant and Dec’s Saturday Night Takeaway.
Dan added: “No matter how old you are, what your background is or what your interests are, we’ve got a unique driving day out that is sure to suit.”
