If nothing else, you have to respect Suzuki's willingness to explore new avenues of merchandise design for its fans. Anyone can have hats, t-shirts, tote bags, keychains, and all the stuff you usually expect to see. And sure, some of those designs are great; I have absolutely nothing against them, having purchased plenty of those items myself.
But Suzuki doesn't stop there. No, Suzuki frequently goes to extra-special, bonus lengths with its merch shop efforts. And while it's true that most of these are only sold in Japan (unless you find someone reselling them, or have a friend who can forward them to you), I still find that it tickles something deep in my nerdy little soul that they frequently go out on a limb like they do.
Want a pretty fascinating 3-D Hayabusa puzzle? You've got it. What about fancy Japanese-style teacups with your favorite Suzuki motorcycles dancing around them? Sure, yeah, okay. How about aprons, shoulder bags, or backpacks that are not only Suzuki merch, but that are made of canvas that was woven on the Suzuki looms that started it all?
That is truly the definition of 'next level,' and I don't think I'm exaggerating one bit here. There's no other OEM you can name that's weaving any of its merch with the looms that started the company down the path to where it is in 2025. Here, Suzuki truly stands in a class of its own.
So, say you've got yourself a rad Suzuki apron, and maybe you've made yourself some tea that you're enjoying in your Suzuki teacups. And then, you notice you're a little hungry. Friends, Suzuki can help there, too.
You see, like it seems plenty of OEMs do, there's a company cafeteria that often feeds hungry workers. In Suzuki's case, thanks to a large contingent of Indian workers, it's developed a quartet of different Indian-style curries (to clarify, these are not Japanese curries, nor Thai curries, nor any other type of curry you can think of). And now, it's packaged them up in handy instant varieties that Suzuki fans can buy.
All four flavors are vegetarian, and come in four different spiciness levels, with level one being the mildest and level four being "sweat-inducing," according to the official webpage.
The flavors (and spiciness levels) are as follows:
| Suzuki Curry Flavor | Spiciness Level |
| Green Vegetable Moong Dal |
1 |
| Tomato Lentil Dal |
2 |
| Radish Sambar |
3 |
| Brown Chickpea Masala |
4 |
Suzuki is offering all four curries in a special pack for ¥3,780 with an artist-drawn sleeve, or ¥3,672 without the sleeve. At the time of writing, that works out to US $25.85 with the sleeve, or US $25.13 without the sleeve.
The curry recipes were all developed by Torizen, and the curry comes in boxes with special art that can be saved and displayed even after you enjoy its contents. As to whether they're delicious or not, we can't say for sure just yet ... but stay tuned.
