Motherwell boss Graham Alexander has praised the club's gesture of offering free season tickets to unemployed or low-income supporters, saying it shows how important fans and the community are to the club.
Generous season ticket-holders donated £60,000 to the Fir Park club by refusing refunds for the Covid-hit 2020-21 campaign, in which they were locked out of the stadium, and the club matched those contributions.
An application form is now available on the club's website for those who wish to apply for the scheme.
Alexander said the gesture shows what kind of club Motherwell are, and that he's proud to be associated with them.
He said: "The club continuously tries to look after Its own and everybody connected to the club, and I think it's really important for us.
"We talk about the importance of the supporters, and the community being a part of this club, and we take it seriously.
"These decisions are made above my head, but we fully support anything that helps the people and the supporters of Motherwell.
"You want to feel good about your employer and your club, and it's not just how they treat you, but how they treat everybody.
"I think everybody who comes to Motherwell, that's connected to Motherwell, can say they feel the connection and the warmth that comes from the club, and that they care. I think it's really important.
"We're in the sport and the business of winning, but I think how you treat people is just as important, and I think we do that really well as a club.
"I think it's important that it's maintained, and it flourishes, from season to season, year to year, because the rewards of that goes round everybody and I think it's vital for a club like ourselves."
Alexander says everybody at the club have missed having supporters back in stadiums, and relished the atmosphere as Motherwell kicked off their Premiership season against Hibs last Sunday, even if it ended in a 3-2 defeat.
He said: "It's a big thing for the Premiership and Scottish football - we have missed that support.
"At the start of lockdown I was managing in England, at the end of it I was managing in Scotland, the impact is across the world, with supporters not being at games.
"When you're a kid, wanting to be a professional footballer, you dream of playing in front of crowds and that's it.
"Everyone who kicks a ball, like amateurs for fun, don't play in front of supporters, but we do, and it's part of our game, our upbringing, so when they're not there we miss it.
"We've seen the atmosphere that was created here against Hibs last week, which was amazing, and we want to see that more often.
"I'm sure we will this season, there's a real thirst from the supporters to be in the grounds and they've been rewarded with some excellent matches over the last 10 days."
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