This summer, xAd took its Mobile disruptors video interview series on the road. Here, Emma Hunt, marketing manager at advertising keyword specialists Grapeshot, discusses our reliance on mobile and the increasing prominence of tech agencies at advertising industry festivals such as Cannes Lions.
When you’re out and about, you’re always on your mobile. There’s nothing better than knowing exactly where to go and when.
To learn more about the Mobile disruptors series, click here
To find out more about the potential of location marketing, get in touch with the xAd team at contactus@xad.com
This advertisement feature is brought to you by xAd, sponsors of the Guardian Media Network’s Future of advertising hub.