Hugh MacLeod, a British cartoonist who has become famous for drawing on the back of business cards, has been scooped by the Financial Times, which reports: Microsoft launches a tipple for techies.
However, as MacLeod points out on his blog, Stormhoek Monster Reserve "is not a commercially available product, just a wee 'social object' for geek dinners and people inside the Microsoft ecosystem." It's only available to "people who belong to the Friends of Blue Monster Facebook group, and geek dinners we're attending and/or sponsoring".
The Blue Monster is a cartoon/poster (above) that MacLeod says he designed "for my buddies over at Microsoft". You can get the background from Microsoft UK's Steve Clayton on YouTube.
As MacLeod also says: "my main gig is Marketing Strategist for Stormhoek, a small South African vineyard, whose Web 2.0 approach to wine making is currently getting a lot of international attention in the wine trade."
Now we need a media magazine to tell the real story: "Small South African vineyard scores huge marketing coup when its marketing strategist sticks neat cartoons on bottles".
