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The Guardian - UK
The Guardian - UK
Lifestyle
Simon Chilvers

Michael Pitt stars in Prada men's spring/summer 2012 campaign

Prada Mens S/S 2012: Prada Mens spring/summer 2012 advertising campaign
One of the many talking points of Prada's spring/summer 2012 men's collection was these floral cocktail trousers. Can Pitt persuade you to try a pair?
Photograph: Prada
Prada Mens S/S 2012: Prada Mens spring/summer 2012 advertising campaign
Cartoonish Americana prints, as seen on this shirt, appear throughout next season's Prada, from Harrington jackets to shopper bags. Let us also briefly pause to praise the Pitt hair. Slick on the top, short on the sides - a triumph Photograph: Prada
Prada Mens S/S 2012: Prada Mens spring/summer 2012 advertising campaign
Pitt, according to the notes that arrived with these pictures, is exploring the 'language of male role models from the rock star to the playboy, from the self-reflective introvert to the engaging and humorous farceur.' Well, that would explain the actor's quirky expressions, which are very Prada in spirit. Now, let's all try and use the word 'farceur' in a sentence today. Note the double-breasted jacket is still being backed by power labels, such as Prada, for next season Photograph: Prada
Prada Mens S/S 2012: Prada Mens spring/summer 2012 advertising campaign
In the Prada catwalk show models carried golf bags and rhinestone studded clutch bags, and wore printed fabric caps. Here, these accessories are swapped for a vintage guitar. Let's hope they've shot something golfy and rhinestoney with Pitt that they'll sneakily release later in the season as a jolly surprise Photograph: Prada
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