Mia Goth is the latest star to join Dior as a brand ambassador.
Ahead of Jonathan Anderson’s hotly anticipated womenswear debut on October 1, the luxury French fashion house has welcomed the 31-year-old model-and-actress as their latest face.
The Frankenstein star was chosen for her “bold, unique” personality, “magnetic charisma” and “profoundly independent presence.”
Anderson told WWD: “Having long been a fan of Mia and her work, collaborating with her is a dream come true for me. Her presence and empathetic personality are compelling both on and off screen, making her a perfect Dior woman of today."
Goth said: “I am grateful to be in partnership with Dior in this new era under Jonathan Anderson. His unique vision combined with the timeless elegance of Dior resonates with me personally. I am honored to represent a brand and a designer whom I have genuinely admired for a long time."
She joins fellow female ambassadors Mikey Madison, 26, and Greta Lee, 42.
Anderson gushed that he is "excited" to work with the Anora star Madison.
In a recent statement to WWD, the designer said: "Mikey Madison is an incredibly talented actress.
"Her empathetic approach perfectly reflects the house of Dior and I am extremely excited to work together."
Madison added: "Jonathan is inspiring to me as a designer because of how he tells stories with his collections and the playfulness and originality he injects into every collection.
"I'm so proud and honored to be joining the house of Dior as a global ambassador at the start of this next chapter under Jonathan's creative direction."
Dior said in an official release: "Mikey Madison becomes a Dior ambassador for the collections by Jonathan Anderson.
"Her magnetic presence in Sean Baker’s Anora, which won the Palme d’Or at the 2024 Cannes Film Festival, allowed her powerful allure and serene strength to shine far and wide.
"A performance of rare intensity that left a lasting impression and was crowned with the Oscar for Best Actress in 2025. A new incarnation of Dior elegance."
