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The Independent UK
The Independent UK
Business
Zlata Rodionova

McDonald's adds curly fries to its menu - in some stores

Fast food chain McDonald’s has treated connoisseurs of the humble chip by adding curly fries to some of its menus.

Twister Fries were reportedly first unveiled in 2015 and proved so popular with customers that the company brought them back for a limited time in its outlets in Japan earlier this year. 

The curly fries have now appeared on menus in Singapore and Philippines.

 A spokesperson for McDonald’s told The Independent, however, that there were no plans to extend the offer to UK customers.

The company has over the last two years experimented with different products and made changes to how it serves and sources food in an effort to turn around its US business and modernise its image while taking on upmarket rivals like Five Guys and Shake Shack.

In Hong Kong, last year, restaurant owners installed futuristic interiors and sold salads and other healthier items in a bid to cater to changing consumer tastes. In the US, franchise-owners have been testing bigger and smaller Big Macs and all-you-can-eat fries.

In March, the fast food giant announced that it will soon be serving fresh, rather than frozen beef, in all quarter pounders served at its restaurants in the US.

It also committed to only using eggs from cage-free chickens by 2025, and it now only serves chicken not treated with antibiotics.

In January, McDonald’s reported that global same-store sales increased by 2.7 per cent year-over-year in 2016, beating analysts’ estimates.

The fast food chain reported better-than-expected profits in the first quarter ending 31 March 2017. Profits grew by 8 per cent to $1.2bn (£950m), helped by cost cuts, a new variety of Big Macs and an expansion of its All-Day Breakfast offer.

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