Matthew Wright stuns Holly and Phil by offering photos of his dog 'sleeping on his winky woo'

Matthew Wright left Holly Willoughby and Phillip Schofield bemused today after saying that his dog "sleeps on his winky woo".

The 55-year-old then went onto ask whether they wanted a photo - prompting Phil to swiftly turn down the offer.

Matthew had joined Holly and Phil to discuss the topics of the day, but the conversation turned frivolous when the ITV programme shared photos of viewers' dogs sleeping in odd places.

He quipped: "I didn't realise you had to send in pictures! Mine sleeps on my winky woo!"

Matthew Wright left Holly Willoughby and Piers Morgan stunned today (ITV)

A shocked Holly gasped: "Oh my god!"

Stunned, Phil remarked: "I don't know what I'm more horrified by - the fact that it does that or that you called it a 'winky woo'!"

Matthew laughed and shrugged, before offering: "Do you want photos?"

Holly and Phil couldn't believe what they were hearing (ITV)

Phil declined Matthew's offer of photo evidence (ITV)

"No thank you," Phil replied and was quickly echoed by Holly.

And fans were equally stunned, with one tweeting: "Errrrm, a bit too much information, Matthew!!"

While another joked: "A winky woo, Matthew?! #ThisMorning."

A third wrote: "Did Matthew Wright really just say his dog sleeps on his “winky woo”? #ThisMorning."

*This Morning airs weekdays at 10am on ITV