Homes Under The Hammer presenter Martin Roberts has bravely 'bared all' for an important reason on ITV's Strictly The Real Full Monty.
Martin is part of a group of celebrities getting their kit off to raise awareness for cancer checks, each with an emotional reason for getting involved.
The popular daytime property TV presenter has explained on his Instagram account that, despite his nervousness at revealing his body, he felt compelled to do the show and help with the cause.
READ MORE: Why did Lucy Alexander leave Homes Under the Hammer?
Martin has revealed that he is doing the show because of the loss of his best friend Dave, who died from bowel cancer four years ago.
Speaking to The Mirror Martin talks about finding out Dave had cancer and the two years after the diagnosis that led to is death.
Martin says: "Bowel cancer, diagnosed a critical time too late, had spread to other organs, and the best man at my wedding, my confidante, my rock and sounding board, my best buddy was cruelly yanked from my life and the life of all those who loved him - including his wife Sarah and their two teenage daughters."
The full cast of Strictly Full Monty features Eastenders actress Laila Morse, professional dancers and husband and wife James and Ola Jordan, Blue singer Duncan James, model Christine McGuinness, Olympian Colin Jackson, musical theatre and Loose Women star Brenda Edwards and Love Island favourites Teddy Soares and Demi Jones.
But Martin told The Express that he was very nervous for his ex 'TV wife' from Homes Under The Hammer, Lucy Alexander to watch the show.
He said: "She was my screen wife and as you know we never consummated our relationship and funny enough she is one of the people I really don't want her to watch.
"Only because I worked so closely with her, it's like having your mum and dad watch? NO!
"I'm just hoping that at the crucial moment they come up with some television jiggery-pokery and you are protected from the worst and I’m protected from the embarrassment."
But he needn't have worried, as Lucy was in full support of his full Monty.
As well as fans on Instagram and Twitter supporting his bravery to help raise awareness of cancer, his former HUTH host Lucy Alexander, who left the show in 2016, has added her voice to backing the popular presenter.
Lucy's tweet says 'Wot STRIP I cannot tell you how much I'm LOVING watching my mate @TVMartinRoberts on #StrictlyTheRealFullMonty'
The show is not raising funds for cancer charities but highlighting the message about getting any symptoms checked early, not to delay in going to see the doctor.
Martin says Dave's wife Sarah is convinced that if he had gone to the doctors when he first noticed blood in his poo he would still be here.
Martin says: "I am dedicating my appearance on Strictly The Real Full Monty to Dave, and I know he'd be laughing his socks off at the prospect.
"But in the course of two months I've gone from not even wanting to take my shirt off in front of people, to stripping naked in front of a complete stranger for a spray tan, and ultimately taking ‘THAT’ hat OFF.
"And if one person gets to the doctors sooner than they would otherwise have as a result of my efforts, then this will be the most important TV show I’ve ever been involved with."
Strictly The Real Full Monty 2021 will continue tonight, Tuesday, December 14 at 9pm on ITV, and you can catch up via the ITV Hub.
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