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The Guardian - UK
The Guardian - UK
Lifestyle
Martin Parr and Maev Kennedy

Martin Parr’s day at the Chelsea flower show – a photo essay

A woman in a hat bearing a rose studies her phone
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

Just one woman at Chelsea, peering through a thicket of foxgloves with a wry smile on her face, has clocked the quiet man in the brown shirt, owner of the most famously satirical eye in British photography. Martin Parr, she has realised, has invaded one of the most prestigious flower shows in the world.

A woman studies packets of seeds
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
A woman in a patterned sunhat by a display of lupins
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
A vibrant pink hat
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

“It does happen that somebody recognises me, but not often – and certainly not at Chelsea,” Parr says. “It happens if I go to London openings, but these people on the whole don’t go to exhibitions, they just like plants, they only go to gardens.

Visitors stand by flower-decorated hoardings
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

“I’m always interested in people and Chelsea is heaving with a certain type: rock-solid middle England, middle-aged, middle-class, grey hair, grey pound – still a very important part of the constituency. It’s as white as it gets: I think the only ethnic minority people I met were stewarding or working in the shops.”

Women discuss potted plants
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
A woman gestures with her hands
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

Anyone who does recognise Parr might worry they are about to be gently mocked in searing colour, like his scorched ice-cream eaters on pebbly beaches, or his silent couples perched glumly at cafe tables.

A couple look and point
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
Visitors jostle for snacks
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

He can barely tell a dandelion from an orchid, but he loves Chelsea, where every hat bears more flowers than any show garden, every recklessly patterned shirt is stretched over a post-prandial stomach.

A row of weary visitors on a bench
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
A man presents cash for his purchases
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

“Oh, I do love Chelsea,” he says. “I love anywhere where there are people. That’s my only dread, that there won’t be enough people, and you don’t have to worry about that at Chelsea. The only problem is that there are just so many of them, you have to fight your way through the crowds.”

Women in patterned clothes look at patterned china
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

Parr has been accused in the past of artificially tweaking the colours in his images: “Another urban myth about me, not true.” But that’s not a problem at Chelsea – it bursts with colour.

An allium next to a striped shirt
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
A couple eat ice cream
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
A gerbera peeks out of a tote bag
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
A man in a floral shirt studies Wedgwood pottery
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

Having captured a man in crimson trousers intently studying some Wedgwood china that matches his floral shirt, Parr positions himself by a violently pink rose.

People sniffing pink roses
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

“I thought it would be fun to do a sequence of people smelling the same rose, and I knew this was the one. It had the maximum smell in appearance and the minimum in results – that accounts for the expression of disappointment on so many of the faces.”

People sniffing pink roses
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
People sniffing pink roses
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
People sniffing pink roses
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
People sniffing pink roses
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

Many people have given up even pretending to enjoy themselves. He snaps one bench entirely occupied by weary figures who have been left minding the shopping.

Women search for seeds
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

Few men feature in his Chelsea images. Parr spends the next day at the cricket, realising where all the men have gone. “These are two perfectly matched events – exactly the same types, but the men are at Lords and the women are at Chelsea. Two sides of the same coin.”

A pair of men with beards and sunhats
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos

He is going back to Chelsea for the last day, when the temporary gardens are dismantled and sold. “Mobs of people staggering out trying to carry plants bigger than themselves – that’s what I’m hoping to see. Lovely.”

Seated visitors seen through plants
Chelsea flower show 2018. Photograph: Martin Parr/Magnum Photos
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