Martin Lewis has stepped in to help a woman out after Very told her they wouldn't let her exchange a faulty watch.
Gemma Duggan had been struggling to get her Apple Watch to work since April, and finally gave in and asked to exchange it.
But Very's customer support team said "no".
"As the item is outside of our 28-day home approval guarantee period, we wouldn't be able to arrange anything for you today. We don't do exchanges," a member of the support team told her.
It was at this point she decided to copy in Martin Lewis - with quite spectacular results.
"No Very, that's WRONG," the consumer champion Tweeted.
"Gemma's saying her Apple Watch is faulty so your return policy is irrelevant.
"And its YOUR responsibility not manufacturers.
"Her STATUTORY rights under Consumer Rights Act mean faulty items returned within 1mth are due full refund, after that repair/replace."
And when the team at MoneySavingExpert.com got in touch, the shop swiftly backed down.
A Very spokesperson told MSE : "We’ve contacted the customer to say sorry for the service they’ve received and will send a gesture of goodwill to help make up for their experience."
They added: "If the item is found to be faulty, in line with the Consumer Rights Act, we arrange for it to be repaired or replaced.
"In this case, our advisor should have supported the customer in doing this or asked the customer to share an existing Apple report confirming a fault.
"We’ve spoken to the advisor to remind them of our process."
Martin had a final word though.
"Shop staff get this wrong a lot - not their fault, it's inadequate training," he tweeted.
"Yet if staff are put in the position to man a high profile social media help service I don't think its unfair to expect them to be trained up in basic retail laws."
