A new product from Marks & Spencer has caused a stir after a shopper took offence to the name of it.
Jane Hudson nipped into her local M&S and spotted some vanilla-flavoured Yumnuts - a hybrid of a YumYum and a doughnut.
But it was only after the housewife arrived home with a £1 pack of three that she spotted the sweet treat was called 'Plain Jane'.
Offended by this, the mum-of-three has since taken to the internet to complain about the high street store for their "name-calling".
She admitted she was "annoyed' and demanded to know the connection and if they were "implying all Janes are plain".
In a post online, the 52-year-old wrote: "Feeling a little annoyed. Why do Marks & Spencer feel the need to call their yumnuts Plain Jane?
"What's the connection? Are they implying Janes are plain!!!! NOT HAPPY!!!!
"People were also saying 'well I don't hear Colins moaning about caterpillars' and I said 'but you name an animal, it's a bit different when it comes to a doughnut'.
"M&S want to get in the 21st century and have this younger clientele but that's not the way to go about it in these politically correct days really."
On the M&S website, the pastry is described as being "simply delicious, with a sweet vanilla flavour".
Jane, who lives in Waltham Abbey, Essex, was branded "sensitive" by many who saw her criticism - while others, including those named Karen and Debbie, related to being the butt of people's jokes.
One person replied: "Why do people get offended about everything these days? You aren't a Plain Jane, I'm not a Christmas carol.
"Life's too short to be always offended, they just aren't very inventive."
While a woman named Susan wrote: "Try being a Lazy Susan!"
And a Karen commented: "It's a bit like being a Karen - I have found if you laugh together with those people calling these names they laugh and love you."
But Jane stuck to her guns, continuing to say: "They wouldn't call them 'Crummy Karens' because of all the abuse that Karens [get].
"I just thought, in this day and age why does M&S feel they need to do it?
"Don't get me wrong, I don't consider myself plain. Personally, I think I'm quite fabulous.
"People [online] kept harping on 'well it was ok in my day in the playground'.
"I said 'but it's not those days, it's the 21st century and name-calling isn't ok', but they didn't really want to know."
While the mum wasn't amused, her 23-year-old daughter thought it was "hilarious" that the product was called 'Plain Janes'.
Jane added: "I bought them at M&S not realising [the name] and went home. My 23-year-old thought it was hilarious that they were called Plain Janes, so jokingly I said 'I think that's disgusting'.
"They're a plain vanilla doughnut, I don't know why they need to name it that person's name.
"I'm not moaning, they were very tasty, I just think M&S should know better.
"My kids think I'm totally bonkers. My son now walks around calling me a doughnut. My daughter says I've got too much time on my hands and that's why I'm moaning about it."
M&S were contacted for comment.
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