Marks and Spencer shoppers have praised the retailer’s 2021 Christmas advert after spotting it online this morning.
The high street retailer enlisted Spiderman star Tom Holland to bring Percy Pig to life this Christmas as part of its bumper festive campaign.
M&S said it wants to make this Christmas “its biggest ever” as it launches two marketing campaigns - on the same day as rival John Lewis released its new festive advert.
READ MORE: John Lewis releases its Christmas advert 2021 earlier than ever
The retailer brought the M&S favourite Percy Pig to life through animation for the first time to celebrate the launch of its new Christmas food ranges.
In the ad, Percy comes to life after a swing of the wand by a fairy played by another well-known British actor, Dawn French.
The pair then roam an M&S foodhall store, with the company showing a variety of new products including a triple-chocolate panettone and “golden-blond Christmas pudding”.
Marks and Spencer shared the ad online today and it quickly racked up more than 73,000 likes from shoppers who praised the festive film.
Beneath M&S’ popular post, one shopper said: “What a lovely ad” and a second wrote: “Percy is Tom Holland! Fantastic animation. Who doesn't love Percy!”
A third added: “Absolutely love it, well done M&S”.
A fourth shopper replied to a friend and said: “omg I know, I’m obsessed it’s perfect”
A fifth said: “Absolutely brilliant” and a sixth wrote: “Love the advert. Tom Holland's voice is perfect for the voice of Percy Pig.”
Another added: “Love it sooo cute well done M&S”.
Get the top stories straight to your inbox by signing up for one of our free newsletters