Marks and Spencer shoppers were keen to order a "pretty" outfit after spotting Holly Willoughby wearing it.
Marks and Spencer Food Halls remain open during lockdown and people are permitted to go shopping when needing to stock up on essential items. Non-essential purchases can also be made during these visits.
Other M&S items are available via the website for delivery or click and collect.
Get the top stories straight to you inbox by signing up to one of our free newsletters
Like many retailers, Marks and Spencer has been keeping its shoppers in the loop regarding its products through social media.
The popular high-street store took to Instagram to share a photo of This Morning presenter Holly Willoughby wearing a white and blue blouse and a pair of dark blue jeans, which proved a hit among online shoppers.
Holly, 40, is well known for her love of fashion and regularly shares her outfits with her 7.1m Instagram followers.
Captioning the image of Holly, M&S wrote: "Already started thinking about outfits for when restaurants are open again? We have just the thing."
The photo pulled in more than 8,500 likes and M&S shoppers shared their thoughts in the comments section.
Sarah said: "I bought this blouse the other day. It’s lovely!"
Janice said: "I love Marks and Spencer beautiful food lovely staff and great clothes really good value for money thx Marks and Spencer."
One shopper commented: "Ahhhh why are all these gorgeous outfits coming out whilst I'm pregnant!!! So jealous."
Heather said: "Love this. Just ordered both."
Colleen said: "Just ordered this. It won’t look that good in me."
Find out what's happening in your area by adding your postcode below
Helen wrote: "Love the blouse."
One shopper quipped: "WAIT WHAT we not still doing loungewear!?!?!?!?!?"
Nina said: "Love."
Gill added: "Yep v pretty!"