Marks & Spencer sells an average of 15 pairs of jeans a minute and this season the high street chain has launched a new denim campaign across menswear, womenswear and kidswear.
They’ve also made their jeans more sustainably sourced, using denim from the Better Cotton Initiative cotton, reports Mirror Online.
You can shop the collection online right now and it's also available in all M&S stores.
Shop the new M&S denim range online here
For womenswear, The Ivy (skinny leg), The Lily (slim leg) and The Sienna (straight leg) are the core jeans featured in the campaign.
They are all available in five different washes, ranging from black and indigo to light grey so there’s a pair to suit everyone - the best news is that they’re priced at £19.50 each.
M&S have also added denim dresses and jumpsuits that will style up any wardrobe this spring and each piece in the collection is great for wearing right through to summer.
Why not put on a pair of the skinny leg jeans with a shirt slightly tucked in with a leather jacket to keep that chill at bay? Or dress the look up with some heels.
Slim leg jeans are so versatile - and look great with everything, even Marks & Spencers’ popular fine knit jumpers.
Straight leg jeans are back on the high street and in a big way, as the most flattering jean style - a pair of The Sienna's will look great with a plain or slogan tee.
For kidswear, fun dungarees and boiler suits are on offer with cute embroidery teamed with a selection of denim jackets that they’ll find comfortable and love to wear - prices start from £8.
The new menswear denim is versatile and wearable, coming in a variety of washes.
Guys can dress up the simple denim jacket and shirt styles on offer, or dress them down with trainers and sweatshirt for an everyday relaxed look.
Similar to the styles available in womenswear, the jeans come in three different fits - slim, straight and skinny - all priced at £29.50.
