A nostalgic crisp wrapper has been unearthed at Formby beach after recent windy days.
ECHO photographer Colin Lane discovered the Golden Wonder ready salted crisp packet, which dates back to the 1970s, while enjoying an autumn day in Freshfield.
The wrapper, which has survived almost half a century of sea, sand and the elements, features a competition run in conjunction with Freddie Laker Airways.
READ MORE: Woman explains why she will never go back to Formby Beach
The no-frills airline was launched in 1966 and went bust in 1982.
The packaging advertised getting a plastic aeroplane for 90p if four coupons were collected from the back of crisp packets.
Colin said: "Just went for a beach walk in the stunning autumn sunshine.
"After the recent high tides and high winds just spotted some litter I haven't seen before!
"Picked it up to find a pristine packet of Golden Wonder crisps from almost 50 years ago. Just goes to show the problem with plastic pollution and the years it remains intact!"
Sadly, it's not the first time old plastic wrappers have been uncovered on our beaches.
In April, a man was astonished to find a fully intact Bounty wrapper from the 1980s in Hoylake.
Julian Priest regularly picks up litter on his walks but says this was unusual.
At the time he told the ECHO : "It was picked up on Hoylake beach far out by the low tide line.
"Suspect it had been buried in the sand for years. Otherwise, UV from the sun could have faded the printing more or sand and wave action would have rubbed the printing off the plastic."
He photographed the wrapper and found that the price was only 22p and had a best before date of 1988.
The National Trust, which looks after Formby Beach, continues to urge visitors to take their rubbish with them.
Their message to beach-goers is "leave nothing behind but your footprints".
Receive newsletters with the latest news, sport and what's on updates from the Liverpool ECHO by signing up here
