A man has bought 100 Christmas trees and is going to try and sell them door to door around London - in a scene that closely resembles hit BBC gameshow The Apprentice. Sabba Keynejad, 32, came up with the idea after questioning how much profit there was to be made in festive trees and ringing a wholesaler to get some figures.
He soon discovered that he could make around £50 profit per tree, so he snapped up 100 of them and started handing out flyers and posting about his new business venture on social media. But the entrepreneur, from Islington, insisted it was more about having fun than making money and said he wold be donating any leftover trees to charity.
What do you think about Sabba's new business venture? Let us know in the comments...
Sabba, who runs a tech start-up, said: "I love the hustle of being an entrepreneur and I like doing small projects on the weekend and one day I was walking home and I saw Christmas trees and I thought about the economics behind them.
"We spend £70 on a tree and I wondered what the wholesale was, I called up and found they cost £17 per tree - that's an incredible markup.
"If you take the population of Islington, that's a quarter of a million. Let's say half those people want trees, if you sell trees to half the population that's £6m profit. I'm obviously not going to, it's more just a bit of fun than an actual business.
"My plan is to sell 100 Christmas trees, that would be great. I'll make about £5,000 - for a weekend's work, travelling around dropping off Christmas trees, I think we'll have a great time.
"It's not about the money - I'm doing it because I enjoy it - I enjoy doing things with my flatmates and driving around wearing Christmas hats delivering trees sounds like fun.
"We'll give people mince pies and have a bit of fun with it, get into the Christmas spirit."
Sabba, who will be delivering trees with his friends Emma Jacobs and Chris Thobold, runs a video editing website called Veed but still looks for new ways to exercise his entrepreneurial skills.
He's never dipped into Christmas trees before, but said if it goes according to plan he'll do it again next year.
Sabba continued: "If it's successful we might do it again next year, I like the idea of doing it as an annual tradition. The first weekend in December Christmas tree drop.
"We printed off 1,000 flyers and handed them outside the Islington station. We did that for about an hour and put some in people's letter boxes, but posting on social media has been the most successful.
"We have a lot of friends in the area and they have friends, I think the word-of-mouth approach is better.
"I think people like the story, they like the fun of it - that's in line with how we're approaching it. If we make some money that's cool, the worst thing is we'll be left with lots of trees but if so we'll just donate them to charity or give them to people who can't afford a tree.
"It's great to be out the house, doing stuff and interacting with people."
If you would like to buy a tree from Sabba, please click here.
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