The big sell: making it in marketing, sales, advertising and PR
To make it in the marketing industry, the first product you need to sell is yourself. At the Guardian London Graduate Fair in October, a panel of people who've already made it shared their insider tips, perspectives, career paths and pitfalls.
The panel:
Chair: Chris Lawson, content sales and marketing director, Guardian News and Media
Stephanie Martin, head of marketing, Guardian Business and Professional
Nicolas Roope, founder and creative director of Hulger/Poke
John V Willshire, innovation officer, PHD
Paul Simpson, independent PR lecturer and consultant
