Get all your news in one place.
100’s of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Business

Making culture change central to digital transformation – video

Laptop and mobile
While tech is important to digital transformation, company culture has a large role to play Photograph: Alamy

When transitioning to a digital business, culture is at least as important as business processes and technology. For many organisations, culture shifts are among the most difficult aspects of undertaking digital transformation.

For this reason, we must pay special attention to aligning the organisation around key goals and principles associated with the change. Among these goals is the need to embrace experimentation to find better ways to achieve goals more quickly than in the past.

Watch below as Jonathan Becher of SAP further discusses the ideas of culture change and digital transformation with CXOtalk.

Jonathan Becher discusses the importance of culture change in digital transformations

This advertisement feature is paid for by SAP, which supports the Guardian Media & Tech Network’s Digital business hub.

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.