Makeup guide: Lauren Luke's summer pink

This is a soft, feminine look, perfect for a first date or low-key evening. Start with a creamy, shimmering eye primer all over the lid and then pat on a strong pink shadow - I've chosen Mac's Rose Pigment - up to the crease and blend with an eye shadow brush towards the brow. Photograph: Rui Faria/Guardian

Mascara is key here because we won't be using liquid liner, but we still need to frame the eyes. Use a very thick mascara wand - I've chosen Maybelline's Colossal Volume Express which has a really big brush, giving the appearance of fluffy lashes rather than thin, spidery ones. Photograph: Rui Faria/Guardian

For that overall healthy glow, go for a matt pink blush rather than anything that gives shine or shimmer. Take a big blush brush and stroke a small amount over and under cheekbones, then up to the hairline. Photograph: Rui Faria/Guardian

A trick I use to give lips some natural oomph is to gently brush them with a toothbrush to bring a bit of colour to the surface. This will give them a nice glow which you can seal with a couple of coats of clear gloss. Lauren Luke's make-up tutorials, filmed in her bedroom in South Shields, have attracted more than 47 million hits on YouTube (youtube.com/user/panacea81). Photograph: Rui Faria/Guardian