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The Independent UK
The Independent UK
Lifestyle
Chelsea Ritschel

M&Ms now come in 'Nutella' flavour

New M&M flavour inspired by Nutella (Mars Incorporated) ( )

A new M&M flavour has been announced to the joy of candy-lovers - and it's inspired by everyone's favourite spread. 

On Tuesday, Mars Inc. revealed it will be releasing M&M chocolate bars as well as a hazelnut spread M&M. The best-known hazelnut spread is Nutella, however the new candy will contain a generic version.

The new flavour will be incorporated into the classic version of the candies - combining the milk chocolate M&M with a hazelnut spread centre.

The news has been met with excitement on Twitter - where chocolate fans are praising the collaboration.

“Anything with Nutella and M&Ms is a winner,” one person wrote.

Another said: “OMG. This should be the lead on every news channel.”

For those who can’t get enough of the candy giant’s beloved hard-shelled candies, the new milk chocolate bars, available in December, will contain whole M&M minis - and come in peanut, milk chocolate, crispy, almond and crispy mint flavours.

The new products join the three other M&M flavours released this month - English Toffee Peanut, Mexican Jalapeno Peanut and Thai Coconut Peanut.

Of the decision to introduce Nutella-inspired M&Ms, senior brand director of the M&M’s brand Allison Miazga-Bedrick told USA Today: “The industry is changing and consumer tastes are evolving.

Nutella-inspired M&Ms are coming in 2019 (Mars, Incorporated)

“We’re continuing to recognise and anticipate demand.”

Unfortunately, the new hazelnut candies won’t be available until April 2019.

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