Madonna's protege and Levi's laundrette model Nick Kamen has passed away, at the age of 59.
The Eighties pin up from Essex became known for his now iconic role in a 1985's Levis 501 commercial where he undressed to wash his clothes.
Nick who made girls swoon after taking off his blue jeans and white t-shirt in a launderette to the tune of Marvin Gaye's “I Heard It Through the Grapevine"
He'd first become a public figure in 1984 after appearing as a cover model on magazine The Face, wearing a ski-hat, lipstick and an orange sweater.
But the advert made him a massive heartthrob as he stripped down to a pair of crisp white Sunspel boxer shorts 1950s in the 50s style launderette.
As well as the ad leafing to a huge rise in the sale of Levi 501s , popstar Madonna reached out to Nick one year later after he expressed an interest in making music.
She sent him a song she had written with Stephen Bray and the released the hit Each Time You Break My Heart.
Nick, who caught the eye of Kate Moss and dated presenter Amanda De Cadenet, went on to release follow up single Loving You Is Sweeter Than Ever, a cover of the Four Tops' 1996 hit.
In a BBC radio interview in 1986, Madonna said she'd been inspired by Nick's charisma and beautiful voice.
Following news of Nick's death today, celebs including Boy George have spoken out in tribute.
The musician shared a throwback shot of Nick and wrote alongside it: "'R.I.P to the most beautiful and sweetest man Nick Kamen!"
Kavanagh also wrote: "R.I.P Nick Kamen beautiful inside and out."
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