LeBron’s UNINTERRUPTED produces new show with Kevin Durant

While nearly all reports indicate that Kevin Durant has his eyes on a move to New York, his new New York-based company 35Ventures is working with one of his on-court rivals to create new content.

UNINTERRUPTED helped produce a travel-based show for Alaska Airlines featuring Durant and his Golden State Warriors teammate Quinn Cook.

We’ve partnered with @thirtyfivemedia & @Uninterrupted to get a unique look @ the cities we serve through the lens of three basketball greats.

First up, @KDTrey5 introduces us to the people & places in San Francisco that energize him & inspire greatness. #AlaskaFLYBY pic.twitter.com/I9K2irs2mb

— Alaska Airlines (@AlaskaAir) March 20, 2019

UNINTERRUPTED CEO and LeBron’s personal friend Maverick Carter gave Durant a shout-out on his Instagram page, sharing how much he enjoyed working on the project together and that they plan to do more together in the future.

View this post on Instagram

This series is AWESOME!!! Thank you to @easymoneysniper & @richkleiman for being great partners on this @35ventures & @uninterrupted work well together stay tuned!!!! More to come!!

A post shared by Maverick Carter (@mavcarter) on Mar 20, 2019 at 9:44am PDT

Durant’s free agency is the biggest story of the summer and everyone seems to know where he’s going. But this is just the latest example of LeBron’s influence extending far beyond the court.