The Lamborghini Fenomeno debuted at the 2025 edition of Monterey Car Week. And the name "Fenomeno" couldn’t be more fitting; this latest creation from Sant'Agata Bolognese is truly phenomenal.
There are plenty of reasons why. Not only is this the most powerful car Lamborghini has ever produced, but it’s also incredibly exclusive—limited to just a handful of units—and stunningly beautiful. Yes, beauty is subjective, but here, the clean lines introduced by the Temerario combine seamlessly with the signature notes of the Revuelto.
The result? A coupe that not only embodies Lamborghini’s core values but also elevates them.
Now let’s get down to business. We spoke with Matteo Ortenzi, director of Lamborghini's V-12 product line, to understand how this latest phenomenon fits into the brand’s strategy—and how it should be interpreted.
Motor1: So, tell us about the Fenomeno.
Matteo Ortenzi: For us, this is a very important car. Because it's the first limited-edition model we've built on the new Revuelto hybrid platform. With the Fenomeno, we've raised the bar: we're looking at few-off models that represent the pinnacle of our DNA in terms of both style, technical content, and performance.
Suffice it to say, it's the most powerful Lamborghini ever. We've reached 1,080 horsepower by increasing the power of both the internal combustion V-12 and the electric motors, which use a new 7.0-kilowatt-hour battery pack instead of the 3.8-kilowatt-hour pack of the Revuelto and Temerario.
Let's start with the design. What dictated these lines?
The starting point, as mentioned, is the Revuelto, but here we created a model with its own personality. Aerodynamics played a fundamental role: to increase lift and downforce, there's an airflow that rises from the floor of the car and the lower part of the bumper, passes through the bonnet, and then over the roof.
Also, from the front bumper, on the sides, there are two openings that move the flows toward the sides. We loaded the front a lot because there's a very effective wing at the back too. It's not as big as you'd expect, but it's mobile and works very well. In terms of downforce, compared to the Revuelto, we're up 30 percent, thanks in part to the rear diffuser, which is very pronounced.
From an aesthetic point of view, you didn't take this car to the extreme. Why?
We wanted to make a very sporty car, but also a very elegant car. It shows a bit of the direction the brand's style will take in the coming years, so it's a design that can easily be interpreted in various directions and will influence the look of other models. For example, I really like the rear lights. In the few-off segment, it's nice to be able to offer an object of pure design. Also, because we wanted to create a car that maximizes the fun-to-drive factor.
How did you do it?
First of all, we chose passive suspension, very driver-focused. We used specific, sportier tires, a carbon-ceramic braking system with floating discs, and then we used electronics in an innovative way with cutting-edge sensors that measure lateral, longitudinal, and vertical acceleration. They're already faster than [stock], but we connected them directly to the control units that manage braking and stability control. This way, they have faster response times: they anticipate the driver's requests. The car orients itself to what the driver is about to do and is much lighter and more responsive.
It's clear that with these power and torque figures in play, everything depends on the electronic controls, and this way of using them really changes the car's temperament. The result is a much more dynamic car even than the Revuelto, which is a very, very good starting point.
You know, when you work on very small numbers, you can really indulge yourself to create something unique: a package that really makes a difference.
The Fenomeno is a few-off. How many will be produced?
We'll make 30 of them, but one will remain with us. So the Fenomeno will only be available to 29 customers.
How are those customers chosen?
This project isn't designed to enrich the company. We're keeping a close eye on the numbers, of course, but it's a way to increase the value of our brand and give customers an exclusive item, reassuring them about both its current and future value. Demand has been very high, but we're not increasing the number of units that will be produced.
We select our customers from those who have a consolidated, long-standing relationship with us. In our database, we see how many [Lamborghini models] they've purchased, and how many exotic cars they've purchased, and we almost create a ranking where those at the top are invited for a preview and an initial evaluation of the purchase.
And how much can those buyers customize the Fenomeno?
Customers will be able to indulge in colors, finishes, and liveries, but not in the aesthetics of the car. That's the design that the car needs to have, and no one will be able to change it with us. Also, because we can't risk compromising safety and aerodynamics.
However, it will be wonderful to see how this Fenomeno will be interpreted by individual Lamborghini customers. Some are making very aggressive choices, playing on color contrast, while others are opting for more classic liveries. These choices truly change the character of the car. We will have cars that will be very different on the road. And that's what we want.
