Never underestimate a YouTuber and their fans.
Dad blogger LadBaby’s sausage roll song has beaten favourites Ava Max and Ariana Grande to take the 2018 Christmas number one spot.
The YouTube star – real name Mark Hoyle – teamed up with his wife Roxanne and their two sons to record their own version of Starship’s 1985 hit We Built This City as an ode to sausage rolls.
Hoyle, who is donating all proceeds from the single to foodbank charity The Trussell Trust, said he was rendered “speechless” after finding out the news.
“Thank you everybody in the UK who has got a sausage roll to the top,” he said. “I can’t thank you enough not only for downloading the song but for raising money for such an incredible charity.
“I’m honestly speechless and lost for words. Thank you so much. YES MAAATE!”
He shifted 75,000 combined sales this week to take the coveted spot, finishing 18,500 ahead of Ava Max with Sweet But Psycho.
We Built This City is also the first novelty song to claim the festive top spot in 18 years, since Bob The Builder’s Can We Fix It? in 2000.
Grande rounded off the top three with Thank U, Next while Mariah Carey’s festive favourite All I Want for Christmas is You finished fourth.
Other Christmas classics making it into this year’s chart include Last Christmas by Wham! (seven), Band Aid’s Do They Know It’s Christmas? (13), Michael Buble’s It’s Beginning To Look A Lot Like Christmas (16), Elton John’s Step Into Christmas (18) and Shakin’ Stevens’ 1985 chart-topper Merry Christmas Everyone (20).
Missing out on the top 20 was Brenda Lee’s Rockin’ Around The Christmas Tree (21), Chris Rea’s Driving Home For Christmas (22) and Wizzard’s I Wish It Could Be Christmas Everyday (24).
John & Yoko Ono’s Happy Xmas (War Is Over) returned to the Top 40 at 29, alongside Paul McCartney’s Wonderful Christmastime at 35 and Slade’s Merry Xmas Everybody at 36.
