LA Times reporters asked to investigate the future

In an attempt to discover what it should do about its future, the Los Angeles Timeshas assigned three investigative reporters and half a dozen editors to the task. Grandly entitled "the Manhattan project", they are supposed to find ways of re-engaging readers, both in print and online. This effort has underwhelmed Jeff Jarvis who says: "I wish them luck, but I fear they are off on the wrong if predictable foot: namely, preserving print and the past." (Via New York Times)