Kirstie Allsopp's dresses reflect her love of vintage-inspired silhouettes and bohemian, floral prints, which have created a distinctive following. It's no wonder many of us want to know exactly where she shops.
Although it was two decades ago that she arrived on our screens as the presenter of Location, Location, Location, she still wears coveted fabulous frocks. From the best summer dresses to those that can be worn into autumn, her on-screen appearances mean we're often using our phones to work out where her dress is to add to our summer capsule wardrobe.
Dresses are a core signature of her look, and her style is elegant as well as figure-flattering. But the real key to Kirstie Allsopp's dresses is in the brands she supports. The property guru loves female-founded businesses such as Samantha Sung, Zimmermann, Ulla Johnson, and ME+EM.
Where to shop Kirstie Allsopps' dresses
So, how can you get your hands on Kirstie Allsopp's dresses and channel her iconic style? Yes, she favours independent brands and boutiques, but when she isn't scouting for unique finds, the presenter also loves to shop at her favourite high-end British clothing brands. Here are her go-to dress brands, with look-alike styles and our fashion team's top picks from each.
ME+EM
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Founded in 2009 by Clare Hornby, ME + EM’s philosophy is to create intelligent style for intelligent women. The brand ensures its pieces are always flattering, functional, and made to last. Plus, they have a range of the best summer wedding guest dresses.
Often spotted on our screens in one of ME+EM’s beautiful floral frocks, Kirstie showcases exactly why we love the brand so much. The contemporary prints and classic shapes make for fabulously versatile dresses you’ll want to keep in your wardrobe forever.
With an intricate botanical print and a sky blue colour, this maxi dress is perfect for elevated everyday dressing. It is made from soft crepe jersey and features sweet puff sleeves, giving it a throw-on-and-go appeal. From summer weddings to smart office days with a blazer, this one's a winner.
Another floral frock that’s a dream to wear. This printed dress has a fit-and-flare silhouette that the brand is renowned for. Plus, it’s crafted from 100% cotton, making it breathable and lightweight for the warmer season.
We know Kirstie loves a printed dress, and we think this paisley print hits the mark. The elasticated waist helps to accentuate your figure effortlessly, and the breezy skirt means you can dress it up or down effortlessly. Wear with your best white trainers for a sporty twist.
Zimmermann
Zimmermann is a celebrity favourite, from Kate Middleton to Margot Robbie. And back in 2017, Kirstie showcased her hourglass figure in this bohemian piece by Australian designer Zimmermann. With a cinched-in waist and delicate Broderie Anglaise, the dress was a stunning summer choice for the property expert.
The popular brand was founded by sisters Nicky and Simone in Sydney in 1991. Since then, Zimmermann has stayed true to its original vision, creating sophisticated feminine pieces in colourful and intricate prints. Just like Kirstie, we are ardent admirers of its floaty frocks.
Top tip – if you love Zimmermann's aesthetic but are on a high-street budget, H&M's latest collection is worth browsing.
For a shorter-length cut, this beautiful floral dress is the perfect find. It's made from soft linen and features an easy-to-wear silhouette with a defined waist accentuated with a belt. The balloon sleeves will add dimension to your silhouette, creating a flattering finish.
Featuring a pretty paisley print and large sleeves for a bohemian finish, this dress is cut from lightweight linen – ideal for summer holidays, and certainly for warm-weather special occasions such as garden parties or weddings.
Designer Zimmerman has feminine frocks aplenty, and this floral beauty is a front-runner. Romantic and frivolous, its vintage-inspired print and flattering silhouette add to its charm. It's made from breathable linen, making it great if you're wondering what to wear in the heat and want to feel put together.
Ulla Johnson
Feminine florals are Kirstie's go-to, and they are also some of the best options if you're on the hunt for stylish dresses to hide a tummy. Prints offer a clever way to flatter your figure, and Ulla Johnson's feminine, fluid designs are often made to enhance your curves. Their designs are both elegant and wearable, working for both smarter occasions and everyday styling.
The TV presenter wore a dress from Ulla Johnson at the Chelsea Flower Show last year, layered up with a smart ivory blazer. The womenswear brand focuses on creating luxury classic pieces that are made to stand the test of time.
Smart enough for the 9-5 yet easy to dress down with trainers at the weekend. This floral midi dress is made from a breathable cotton-blend and features a flattering gathered waist that falls into a pleated skirt for added volume.
The elegant florals on this beauty are guaranteed to turn some heads. This dress is made from a lightweight cotton poplin and features a gathered waistline that adds definition to your silhouette. Style with your most comfortable sandals and you're good to go.
Another stunning jersey dress made with pigmented florals set on a black background. The long-sleeve cut makes this style work from season to season, and in the autumn it would look especially chic with boots and a wool blazer.
Samantha Sung
If you love Kirstie Allsopp's dresses as much as us, you might already know that the presenter especially loves a Samantha Sung frock. "I bought my first one several years ago and now have quite a few because they work for every occasion," she said. In particular, Kirstie favours their Audrey dress, a classic collared '50s style gown.
Samantha Sung has worked in some of fashion’s most coveted roles, including a stint as head designer for Ralph Lauren Collections in New York and Cerutti in Milan. In 2006, she launched her line, known for its feminine elegance and colourful prints. These dresses are investment pieces with prices ranging into the thousands.
The retro silhouette is flattering on everyone, whatever your body type. This beautiful clover print dress is certainly an investment, but one well worth making. If you're wondering what to wear to the races, this is the perfect find.
Make a statement in this now-discounted bright pink dress. With a bold floral print and a tie-waist detail, it needs minimal styling. Just pair it with some simple white sandals and take it to any summerevent.
The Audrey dress is one of Kirstie’s go-to styles, and we can see why. Classic and glamorous, it’s a never-date design that will work for any occasion. The 50s silhouette has a button-up front and a built-in belt for extra definition.
Whether you're drawn to Kirstie's dresses for their flattering cuts, nostalgic charm, or the fact that she often shops from independent brands, we agree that she's worth looking to for style inspiration – especially in the warmer months when frocks become a go-to for warm-weather occasions.
