Ethical fashion designer Katherine Hamnett has launched two limited edition slogan t-shirts with ASOS, to raise money for care workers and NHS staff.
The ‘CHOOSE OUR CARERS’ and ‘CHOOSE OUR NHS’ tees each cost £20, with all net profits going to the Care Workers Charity and NHS Charities Together.
The tees will be exclusively sold on ASOS, which will also make an additional donation to match the profit from each sale.
The tees are the latest edition in a canon of bold slogan tees that Hamnett first starting making back in 1983. Since then her attention-grabbing messages have awareness for everything from anti-war campaigns ‘CHOOSE LIFE’ (a slogan that’s since been appropriated by the US anti-abortion lobby), to supporting the charity Help For Refugees with her 2015 tee ‘CHOOSE LOVE.’
The CHOOSE NHS tees have already garnered a celebrity following, with everyone from Dame Judi Dench, Dermot O’Leary, Lena Headey, Suki Waterhouse, Daisy Lowe, Laura Whitmore and Iain Stirling, Nick Grimshaw and Annie Mac already showing their support for those caring for others during the coronavirus crisis.
“These tees are raising vital funds for incredible charities that are supporting these carers and NHS workers at this difficult time. I’m wearing mine to show gratitude and appreciation for everyone working so hard to keep us safe... buy one, you'll look great, and will be loved by everyone... guaranteed,” comments Dermot O’Leary.
Ellie Orten, Chief Executive of NHS Charities, commented: “We’ve been overwhelmed by the public’s support for the NHS and the Choose Love t-shirts will help raise valuable funds for frontline NHS staff, volunteers and patients at this incredibly difficult time. We must never underestimate the importance of showing our continued solidarity and support to the NHS workforce.”
The limited edition Choose Our Carers and Choose Our NHS T-shirts are made from 100% organic cotton and will be available in a range of sizes on ASOS.
