It's either the height of vulgarity or the opportunity of a lifetime: a website that reviews luxury goods and services is advertising for someone to drive the world's most extravagant cars and lounge in the hippest hotels – and be paid for it.
Candidates for the job of luxury living executive must be able to "distinguish between the roar of a Bentley and a Lexus engine, and the touch of cashmere and vicuña", according to the job spec, which insists it is real and not just a PR stunt.
Don't apply if your experience of luxury stretches no further than a Premier Inn. The ideal candidate must also be "familiar with fashion, hospitality, cuisine and technology; and have experience of the luxury market". The salary is not disclosed.
A spokesman for the website Veryfirstto.com said: "We will definitely be appointing someone. It is not a stunt. As for the salary, it is negotiable and we have not set it. There will be an ongoing contract and, depending upon the salary asked for, it can be anything from four days a week to less."
Applicants will need to have no issues about the lifestyles of the filthy rich or, to quote the website, the "audaciously opulent, daringly bold, and unabashedly luxe".
Veryfirstto also insists this is not a job reserved only for the sons or daughters of the already wealthy. "The individual will have been exposed to the world of luxury either personally or professionally. They might well have been working for luxury brands; working in luxury PR; or a journalist specialising in luxury – so they needn't be wealthy," a spokesperson said.
