Jeremy Scott's debut runway collection for Moschino – in pictures
Style.com's Tim Blanks described the show as a mutant hybrid of Ronald McDonald and Coco Chanel. He's not wrongPhotograph: MoschinoMoschino's streetwear fire has been burning since its 90s clubwear heyday, so it's no surprise Scott gave it a modern update. It's brash for sure, but a clever move for the brand when the coolest kids are still fighting to bid on vintage Moschino pieces onlinePhotograph: MoschinoWhereas the founder of the brand, Franco Moschino, took a satirical approach, Jeremy Scott is far less subtle and more literal. But this is what he's always been known for. This stoner-luxe ("M" stands for munchies too) outfit neatly epitomises 2014's hyperactive post-Miley Cyrus cultural landscape (or wasteland, depending on how you see it)Photograph: Moschino
If the Fast Food Rockers ever choose to make a comeback, at least their outfits are sortedPhotograph: MoschinoFroot Loops on a dress. Yes, Katy Perry was in the front row of the showPhotograph: MoschinoThis loud padded jacket wouldn't look out of place in the halcyon days of 90s garage. This isn't Spongebob's first appearance in the world of fashion – Marc Jacobs has a tattoo of the porous luminary on his armPhotograph: MoschinoYou're heading home after a big night out. You only have eyes for McDonald's. These glasses speak to us allPhotograph: MoschinoDo you have diabetes from looking at this collection yet?Photograph: MoschinoA fitteing tribute to an iconic piece of Moschino heritage – the logo belt.Photograph: MoschinoThis is undoubtedly our favourite of all the candy couture – Jourdan Dunn in a Hershey's Kisses wrapper. YumPhotograph: MoschinoAnd the finale. Lindsey Wixson in a swathe of E numbers and high fructose corn syrup, carrying a bouquet. CoolPhotograph: Moschino
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