BRITs host Jack Whitehall had the room howling with his cutting comments at the stars.
The amused comedian had no qualms dishing up the insults throughout the glittering ceremony at the O2 Arena, in London on Tuesday evening.
Everything descended into chaos when the cheeky funnyman suggested Taylor Swift should give her BRIT Award to her rival Kanye West.
Frenemies Taylor and Kanye were locked in one of the most famous feuds in the showbiz world sparking explosive showdowns, make-ups and controversial lyrics.
It went down in history when Kanye stole the microphone from Taylor at the VMAs in 2009 and said Beyoncé should have taken home the award instead.
Jack dragged it all back with a jibe dividing fans on social media.
He said: “ Taylor Swift will be receiving her Global Icon BRIT Award.
“Imagine how amazing it would be if she gave her little statue to Kanye.”
Among the comments, fans wrote: "I loved that @jackwhitehall said Taylor Swift will give her extra award to Kanye West."
"I DID NOT LIKE @taylorswift13 JOKEEEEE."
"Jack Whitehall has had a lot of terrible jokes through the Brits but the k*nye "joke" after saying Taylor Swift was winning the global icon award was extremely uncalled for. The "joke" is so outdated and unfunny. Even Little Mix gasped and looked disgusted. Do better."
Minutes into the opening Jack whipped up a jibe against Piers Morgan.
Piers courted controversy after he stormed off Good Morning Britain over a Meghan Markle rant.
Quickly things escalated when he quit with immediate effect after he refused to apologise for saying he didn't believe a word the Duchess of Sussex said during her Oprah interview.
As the BRITs marked the first major event in the UK since the coronavirus pandemic, Jack made a savage comparison.
He said: "This arena has been emptier than Piers Morgan's diary."
Social media was awash with comments, one saying: "I am in love with Jack Whitehall already. The O2 has never been emptier like Piers Morgan's diary. Lol."
"Jack Whitehall roasting piers Morgan."
Elsewhere, Jack seized the opportunity to attack Rita as he dragged up her lockdown-breaking birthday dinner.
No barriers were in place as he made a fleeting reference to the scandal which rocked the showbiz world to its core.
He sang: "Tay-Tay, Pink and the whole lot more - a party fit for Rita Ora."
