- ITV is shortening Lorraine Kelly’s show by half and reallocating those 30 minutes to Good Morning Britain as part of a cost-cutting drive, starting January 2026.
- Lorraine Kelly’s breakfast programme will air from 9.30am until 10am for 30 weeks instead of its usual 9-10am slot, while Good Morning Britain will run from 6am until 9.30am instead of 6am to 9am.
- Loose Women panellist Nadia Sawalha expressed fear for her job, noting that Loose Women stars are self-employed and on new contracts each time.
- Sawalha also highlighted that hundreds of behind-the-scenes staff at ITV are facing redundancy, causing shock and fear among her friends and colleagues who have worked there for decades.
- Lorraine Kelly reportedly rejected an initial proposal to merge her show with Good Morning Britain, leading to the reshuffle weeks later, and she may leave when her year-long contract ends.
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