Good Morning Britain viewers were left feeling "extremely uncomfortable" as Jade Goody's mum Jackiey appeared on the show today.
Today marks 10 years since Jade's death and Jackiey appeared on the show, alongside Jack Tweed and Dr Hillary to raise awareness.
But as soon as Jackiey appeared on screen she started to cry and began fretting about a Mother's Day card from Jade that she had left in the Green Room.
She went on to say that she feels Jade's loss everyday and on February 22 this year she felt "broken" as she realised it was her daughter's wedding anniversary with Jack.
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Speaking over Jack she said: "Life would be so different, they never had a wedding life, they would still be a family - you would wouldn't you Jack."
Jack admitted he had struggled to get over the loss of Jade and felt like he couldn't move on into a new relationship.
He had also been hurt that he was unable to see Jade's children with Jeff Brazier.
He said: "I don't blame Jeff for what he's done, but it was hard to deal with, I've seen them once this year.
"Everytime I picture Jade I just picture her laughing."
As Dr Hilary spoke about falling cervical screening rates, Jackiey kept interrupting him and adding in more anecodotes.
Then as the interview came to and end she shouted over to Charlotte Hawkins - who are you?
Leaving viewers squirming in their seats, as they took to twitter.
One said: "This is painful please go to a break."
Another said: "God, I don’t think I’ve ever been more uncomfortable in my life."
A third said: "As sad as the situation is, this is the most uncomfortable interview I’ve seen since Kerry Katona on This Morning."
And a fourth said: "Well as sad as the situation is, this is perhaps the most uncomfortable interview I've seen in years. Jack looks hilariously uncomfortable."
*GMB continues on Monday at 6am on ITV
