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The Guardian - UK
The Guardian - UK
Business
Monkey

ITV boardroom ... get me out of here!

Adam Crozier
Adam Crozier: ready to rumble? Photograph: Micha Theiner/City AM/Rex Features

Has ITV chief Adam Crozier struck gold in the search for a new hit entertainment format? Asked about the now-legendary boardroom bust-up between Sir Alan Sugar and Richard Desmond, Crozier told Television magazine for RTS grandees: "I've talked about the need for new entertainment shows. I've often wondered that if I had had a camera in there, we might have solved our entertainment problem. It was certainly fun while it lasted. Most times it was probably my most entertaining meeting of the month." Only "probably"?! A fly-on-the-wall doco set in ITV's boardroom would surely be ratings dynamite.

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