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The Guardian - UK
The Guardian - UK
Business
Monkey

It's Clive - but is it live?

If you listen closely to ITV Sport's promo for its Euro 2008 coverage you will hear the distinctive voice of Clive Tyldesley, apparently providing "live" commentary on the final dismal moments of England's disastrous qualifying campaign, when the team lost in a downpour at Wembley to Croatia back in November. But hang on - ITV didn't have live coverage of that match, it was on BBC1. An ITV insider sheepishly confirms that the broadcaster could not face having Motty banging on in its Euro 2008 trail - so Tyldesley provided a very much-delayed live commentary on the action specially for the promo, some six months after the event. "It won't be a problem going forward," the ITV's insider cheerfully added, referring to the broadcaster's £275m four year deal with the FA to take over live TV coverage of England's home internationals from the BBC, which kicks in from August. To the victor, the spoils.

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