A popular dress worn by Love Islander Faye Winter sold out so fast the brand has had to make another.
Faye Winter's stunning black and white maxi dress, as seen on the show, wowed fans so much this season that it sold on ISAWITFIRST within 30 minutes.
This isn't the first time a Love Islander has caused stores to sell out either, since back in 2019 Molly-Mae Hague’s 'must-have' Yellow Maxi Dress sold out online within minutes.
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Due to the success of the Black Printed Cowl Neck Maxi Dress, ISAWITFIRST has launched a mini dress version.
With the UK weather set to heat up and restrictions due to ease, the launch of the mini dress means Love Island fans can soon wear the look to their favourite clubs.
Leanne Holmes, brand director at ISAWITFIRST, said: "After seeing the amazing success of our Yellow Maxi Dress after Molly-Mae wore it during the 2019 series, we were thrilled to see yet another of ISAWITFIRST’s stunning maxi dresses become popular with the Islanders and the viewers.
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"After selling out within just thirty minutes we are delighted to announce the launch of a new mini version, which we are predicting will be as equally as popular with our shoppers. As our diaries fill up, we want to make sure our customers don’t miss out on the new IT-dress this summer."
ISAWITFIRST's Black Cami Patchwork Halterneck Cowl Bodycon Mini Dress is priced at £25.
You can shop the dress here.
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