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Amazon.com, Inc. (AMZN), headquartered in Seattle, Washington, is the world's largest online retailer and marketplace. The company engages in the retail sale of consumer products, advertising, and subscription services through online and physical stores. With a market cap of $2.4 trillion, its products include books, music, computers, electronics, and a wide range of other items. Amazon offers personalized shopping services, web-based credit card payment, and direct shipping to customers. It also operates a cloud platform offering services globally.
Shares of this e-commerce giant have outperformed the broader market considerably over the past year. AMZN has gained 34.3% over this time frame, while the broader S&P 500 Index ($SPX) has rallied nearly 20.1%. However, in 2025, AMZN stock is up 1.5%, compared to the SPX’s 8.6% rise on a YTD basis.
Narrowing the focus, AMZN has lagged behind the ProShares Online Retail ETF (ONLN). The exchange-traded fund has gained about 38% over the past year. Moreover, the ETF’s 22.4% gains on a YTD basis outshine the stock’s single-digit returns over the same time frame.
On Jul. 31, AMZN reported its Q2 results, and its shares closed down more than 8% in the following trading session. Its EPS of $1.68 beat Wall Street's expectations of $1.33. The company’s revenue was $167.7 billion, beating Wall Street forecasts of $162.3 billion. For Q3, AMZN expects revenue in the range of $174 billion to $179.5 billion.
For the current fiscal year, ending in December, analysts expect AMZN’s EPS to grow 21.2% to $6.70 on a diluted basis. The company’s earnings surprise history is impressive. It beat the consensus estimate in each of the last four quarters.
Among the 54 analysts covering AMZN stock, the consensus is a “Strong Buy.” That’s based on 47 “Strong Buy” ratings, six “Moderate Buys,” and one “Hold.”
This configuration is more bullish than a month ago, with 46 analysts suggesting a “Strong Buy.”
On Aug. 5, Jason Strominger from Telsey Advisory maintained a “Buy” rating on AMZN with a price target of $265, implying a potential upside of 19% from current levels.
The mean price target of $264.06 represents an 18.6% premium to AMZN’s current price levels. The Street-high price target of $305 suggests an ambitious upside potential of 37%.
On the date of publication, Neha Panjwani did not have (either directly or indirectly) positions in any of the securities mentioned in this article. All information and data in this article is solely for informational purposes. For more information please view the Barchart Disclosure Policy here.
