Back in 2016, Instagram caused huge controversy after changing its newsfeed from chronological order to a more tailored feed.
At the time, Instagram claimed that the change would improve user experience.
In a blog, it explained: “The order of photos and videos in your feed will be based on the likelihood you’ll be interested in the content, your relationship with the person posting and the timeliness of the post.”
While that was four years ago, many users are still urging Instagram to change the feed back to chronological order.
Now, Instagram has explained why it has no plans to revert to a chronological feed.
Posting on its Instagram Creator account, Instagram explained: “Since switching to a ranked feed, the average post is now seen by 50% more followers than it did with the chronological model.”
While Instagram maintains that the ranked feed means that posts are seen by more followers, several users claim that this isn’t the case.
One user tweeted: “Social media algorithms are completely ridiculous. I follow 705 people on Instagram and I swear I only see the same 5 people scrolling. I have no “close friends” or special lists set up. So stupid. Give us back chronological posting.”
Another wrote: “Instagram I love logging into your app to see 2 day old posts at the top but nothing my friends have recently posted. Thank you for continually ignoring customer requests for a chronological feed!”
And one joked: “I’m really tired of seeing things from 5-6 days ago and making me look like a stalker.”
Unfortunately, it looks like Instagram’s ranked feed is here to stay…
